Accurate Data. Clean Records. Actionable Insights.

Data Cleaning & Hygiene solutions

Xcelerated’s data cleaning, hygiene, enrichment and enhancement solutions give you a high-integrity foundation for marketing, analytics and activation, using our proprietary consumer identity graph, 300+ million verified profiles and years of continuous refinement.

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Digital illustration of clean consumer records connected through verified identities within a structured data environment.

What Data Hygiene Really Means for Your Business
Clean. Verified. Complete.

Understanding Data Hygiene

Behind every high-performing marketing strategy is clean, accurate, and fully verified data.

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The Xcelerated Hygiene Process

Digital illustration of a consumer record with a verified email address displayed within a secure data platform.

Email Append

Email Appends That Reconnect You With Real Customers

Add verified primary and alternate email addresses to your customer or prospect records. Our layered data sources and validation process ensure active, deliverable inboxes — not dead addresses.

Alternate emails extend reach and reactivation opportunities, helping brands recover lost connections and drive higher engagement rates.

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Digital illustration of a consumer record showing a verified mobile phone number within a secure data platform.

Phone Append

Verified Phone Appends That Improve Reach and Accuracy

Attach validated landline and mobile numbers to your records for stronger outbound and omni-channel campaigns.

Each number is verified through carrier-level validation and real-time activity data, giving your team confidence that every call, text, or match is legitimate.

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Reverse Appends That Uncover Full Consumer Identities

Reverse Append

Start with a single data point — like a phone number or email — and reveal the complete consumer identity including name, address, and verified contact details.

Reverse appends are ideal for CRM enrichment, customer lookup, lead verification, and fraud prevention initiatives.

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Address Append

Physical Address Appends That Ensure You Reach the Right Household

Enhance your records with verified postal addresses that pass NCOA, TruAddress, CASSand deliverability checks.

Our process confirms that each household is valid and current, helping reduce undeliverable mail and wasted spend in direct campaigns.

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Data Hygiene Results
  • 0.6%

    More Verified Addresses

  • 0.7%

    More Verified Emails

  • 0%

    No Longer Owned The Vehicle

  • 0%

    TruAddressFinds What NCOA Misses

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“THANK YOU so much for your efforts and getting this done for us! We so appreciate this! Technical glitches happen but when we have “human” support like yours behind the scenes, it makes every ounce of difference! Thanks again so much!!”

Carly London
Head of Growth at Lively

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M.J.

"THANK YOU so much for your efforts and getting this done for us! We so appreciate this! Technical glitches happen but when we have "human" support like yours behind the scenes, it makes every ounce of difference! Thanks again so much!!"

S.M.

The responsiveness and quick turnaround whenever we need you to run appends or scrub the DNC is amazing! 9 times out of 10 you guys get us what we need well before our requested deadline and it is really helpful/much appreciated. ...keep doing what you’re doing! Thank you"

S.M.

"I have worked with your company before at a former agency and really liked your services. Please get back to me soon. Thank you!"

J.W.

"We're really pleased with the results from the file we sent last week. Hopefully, we'll be doing a lot more of these." Regarding Xcelerated ONE™